Yellow Brick Road Review
Keep Your Calendar Filled With Prospects…
Launches on Friday, March 26th at 11am EST
Table of Contents
What Is Yellow Brick Road?
Yellow Brick Road is a product by the Offline Shark guys (Nick Ponte, Tom Gaddis, and Cameron Roat) that will show you how you can book appointments without having to do any actual work yourself. In fact, that’s what the Yellow Brick Road method is all about.
The Yellow Brick Road course is packed with step by step over the shoulder videos, real case study results, done-for-you templates, and free software.
Yellow Brick Road Bonuses
After purchase, scroll to the bottom of the Warrior Plus “Thank You” page and click on the blue button to access your bonuses.
Lead Generation Tips
Are you frustrated in your efforts to get leads for your business? If you’re working non-stop to get leads and not coming up with much, then something needs tweaking. Perhaps you need to learn some new methods or apply them differently. Whatever your situation, this article is going to help you with some great tips while waiting for Yellow Brick Road to be available.
Offering your leads an incentive can be a good move because it does often push customers off the fence and into a purchase. An incentive to purchase something can separate your company from the rest. Offer something extra and many times this will offer many leads.
Don’t Pay For Duplicate Leads
Make certain that the leads you have are originals. If you are quickly gathering leads, you may overlook the fact that duplication is occurring. For example, you could end up paying multiple times for the same leads. Target original leads so you don’t spam them.
Consider teaching a class on the skills you have. For example, if you are an excellent marketer, teach a basic marketing class. You can let students know about whatever it is you’re doing and you can look for those students you think would make the best leads and then target them directly.
Collect Leads Using Your Website
Don’t forget your website! Sure, you still need to use the strategies in Yellow Brick Road for setting appointments but many people create a site and then just leave it, believing that “if you build it, they will come.” They won’t unless you actually put some effort into it. Create a blog and update it frequently, or add new content as often as possible to the site itself.
Make time for lead generation every single day. Even half an hour daily can be very effective. Like most things, it’s building the habits that’s the most important aspect of successful lead generation. If you do it daily, you’ll find you become more effective at creating potential qualified customers.
Use LinkedIn to Gain Leads
Many people forget about LinkedIn when it comes to networking and lead generation. They focus more on other social media sites. But, if you knew that conversion rates were much better within LinkedIn networks that have been formulated, you wouldn’t be waiting to use this service. Utilize LinkedIn to help you get new leads!
People are always looking to get things done quickly. That being said, every site has phone and email contact information. What if you have a live chat option available? This can help you cater to short attention spans of visitors who would like to ask you a few anonymous questions quickly. You would be surprised how this can generate new leads and create impulsive sales like you wouldn’t believe.
Take a class which would better your skills and talk to the other students. They might just be honing their skills because they aren’t very good at what you’re good at, and maybe they can use what you’re selling to make up for the fact they can’t do it on their own.
Remember to consider your timing and not just your content. Great content will only be effective if it arrives to a lead at a time when they need it and will consider it carefully. When is the best time to market to your potential leads? Think about who you are marketing to in order to decide this.
Gain Leads Through Referrals
Other than what’s taught in the Yellow Brick Road course by the Offline Sharks, one of the fastest and easiest ways to generate leads is through referrals for your services! Offering existing customers incentives for referrals, such as a certain amount of money discounted the next time they use your services, will let you have several leads quickly. It’s a foolproof way to get new business!
If you buy leads, make sure they are the right ones for your business. What you have to offer may need a certain group of prospects. Buying lead databases will be useless if there aren’t any pre-qualifying efforts made. The leads you end up with might not be applicable to your demographic needs.
A lot can be done with a small budget. The main thing is that you need to focus on your goals. You also need to make sure you use your planned strategy. Once those items are in place, then you can measure the results to figure out where your effort needs to be implemented.
In order to grow your mailing list, hold a contest. You can do this on your website, on Facebook or Twitter, or even locally if your company is locally-focused. Just ask for an email address and name in return for an entry into your contest, and you can even give bonus entries to those who refer their friends.
Use Social Media To Increase Your Brand Awareness
Start a social media campaign. Increase your brand awareness on heavily populated sites, such as Twitter and Facebook. These venues allow people interested in your offerings to easily share them with others. This type of word-of-mouth advertising can be invaluable. In addition to that, it is also very cost effective.
Make sure your offers are appropriate. They must be relevant to the prospective buyer. Great content is important, but the timing of its delivery is also important. Many customers will see information at different parts of their decision process. Try picking a particular time you think is best to better your chances of getting on their short list.
The Power of Freebies
Offer up freebies in return for contact information. For example, create a giveaway of a product you sell for those who submit their email address. You could give away a free ebook or a free consultation while building your email mailing list and generating a ton of new leads.
If you have a blog online, be sure to comment on other blogs with a link back. CommentLuv is a tool you can use to link to your site from other blogs. It automatically includes a blurb and a link from your last blog post when you comment elsewhere.
When looking to gain new leads for your business, your efforts must be focused completely in the right directions. You’re not going to get the results you want if you don’t have a dedicated and organized plan. Think of the tips you just read, and start putting together a better plan to get new leads while implementing strategies in Yellow Brick Road.